- Instructor: Ayorinde Aduroja
SMstudy is a global certification body for Sales and Marketing. It has authored “A Guide to the Sales and Marketing Body of Knowledge” or SMBOK® Guide that provide guidelines for the Sales and Marketing of products and services in any organization.
SMstudy provides a global community for all sales and marketing professionals and also an ecosystem for sales and marketing experts to sell or promote their unique content to a wider audience. SMstudy offers subscription services for various sales and marketing related courses based on the SMBOK® Guide and also other sales and marketing courses offered by marketing professors, experts, companies, and universities which are hosted on SMstudy platform. SMstudy also offers various certification exams based on the SMBOK® Guide.
What will participants learn?
- Participants will be familiar with the key concepts in digital marketing.
- Participants will get a basic understanding of how Digital Marketing framework helps to identify the most effective marketing channels for an organization’s products or services.
Anyone interested in knowing more about Digital Marketing can take up this course and exam for free
There is no formal prerequisite for this course.
An online unproctored exam will be conducted at the end of the course. The exam format is as follows:
- Multiple Choice
- 40 questions for the exam
- One mark awarded for every right answer
- No negative marks for wrong answers
- 30 questions need to be answered correctly to pass
- 60 minutes duration
- High quality online videos
- Classroom study materials
- Mobile Apps
- Engaging case studies
- Full-length simulated exam
- Chapter tests
- Study guides and podcasts
- 10 PMI® PDUs
- SMstudy Certified Digital Marketing Associate certification by SMstudy